- The scheme will deliver broadband and discounted devices to aid the 11 million in digital poverty
Currys, The Digital Poverty Alliance (DPA) and Computer Recyclers have launched the Get Online @ Home broadband & discounted device scheme, offering special deals on broadband and discounted refurbished devices to the 11 million people across the UK who are experiencing digital exclusion.
Amidst the cost-of-living crisis, it is crucial to prioritise affordable access to devices and connectivity for households in the UK. Recent research shows that about 1 million homes have disconnected their broadband due to financial pressures in the past year. This initiative aims to ensure that cost doesn't hinder people from engaging with the internet, which is so vital for everyday life.
Computer Recyclers offers discounted computers to those in need and now, thanks to an enhanced partnership with Currys, customers who purchase broadband access through Computer Recyclers will unlock further savings on the hardware to go with it, with the lowest-cost computer costing as little as £49 including discount. What’s more, if a Get Online @ Home customer is switching from a broadband package from another provider, Currys can help save them on average over £206 a year on their fibre broadband bill1
Additionally, for every package sold, the DPA, a UK registered charity, will receive a £40 donation which will be invested in nationwide digital inclusion schemes to provide laptops to underprivileged families, schools and teachers.
Get Online @ Home delivers on mission two of the DPA’s National Delivery Plan released in May this year, which aims to ensure affordable connectivity and guarantee full digital access for those in need on a sustainable basis.
Elizabeth Anderson, Interim CEO at Digital Poverty Alliance commented:
“After recently launching the National Delivery Plan in May, we are delighted to partner with Currys and Computer Recyclers to help support our goal of eradicating digital poverty, directly addressing one of our six core missions. We live in a highly digital society which requires digital access for basic tasks such as access to services, for example online banking, applying to jobs and other everyday tasks meaning digital inclusion for all must be a top priority. We hope that this partnership will help deliver connectivity and devices to those who need it most, while helping to support the DPA in their endeavours to end digital poverty for good.”
Moira Thomas, Group Director of Sustainability and ESG at Currys plc, commented:
“Tackling digital poverty is a key element of our vision to help everyone enjoy amazing technology. There’s a perception amongst some policymakers, and anyone that doesn’t really ‘get it’ that digital poverty is a problem they can’t solve. That’s why it’s so satisfying to see examples like this, to celebrate them and - most importantly - to ensure people are aware of the support that is available. Working closely with the DPA and Computer Recyclers on vital initiatives like Get Online @ Home represents a way we can make real progress with the distribution of affordable connectivity, supporting households who are struggling with the cost-of-living crisis whilst also supporting the DPA’s longer-term digital inclusion goals.”
Marcus Griffiths, Director at Computer Recyclers UK, commented:
"We are proud and delighted to make this offer available and support the Digital Poverty Alliance’s plan to end digital poverty by 2030. I find it very difficult to imagine life without access to a computer and internet on a daily basis, yet there are millions in the UK having to go without. With Computer Recyclers UK being a Secure ADISA Certified I.T Asset Disposition service provider, and Currys being the UK digital switching experts, this Get Online @ Home offer is well placed to tackle the UKs affordability of device and connectivity issues"
The scheme hopes to connect those around the country who are currently digitally excluded, supporting the provision of affordable connectivity and devices. For more information, please visit https://www.getonlineathome.org/broadband/ or contact 0800 090 1297 to access the broadband and discounted device offer.