Savings of up to £600 available on top brands including Sony, Samsung and LG*
New this year: Black Friday price guarantee, or customers refunded the difference
Multiple money-saving offers available ahead of Black Friday
TODAY, Currys PC World officially launches the celebrations ahead of Black Friday, with hundreds of ‘Why Wait’ deals available in store and online across the UK.
With just two weeks to go until the most exciting Sale of the year begins, the UK’s leading electricals retailer is offering shoppers the chance to get their hands on amazing technology at competitive prices ahead of Black Friday. These offers are across all categories, from TVs and laptops, to soundbars and washing machines, meaning there is something for everyone.
The ‘Why Wait’ deals include products from leading brands, including Sony, KitchenAid, Hotpoint and HP. Sought-after products, such as the 300 W KitchenAid Artisan Stand Mixer, which gives you the power and control to get professional results in your kitchen, has 50% off in preparation for Christmas baking. Additionally, the 601 litre LG American-Style Fridge Freezer houses four shelves and three drawers, offers a £400 saving, allowing plenty of space for your food for the festive entertaining season.
There is a saving for everyone with the ‘Why Wait’ deals, as the Sony Bravia 55” OLED TV provides a stunning image with amazing colour for the ultimate Christmas movie viewing experience and is available for £600 off. For anyone looking to purchase a new laptop, the lightweight and portable HP 15.6” i5 is on offer for over 65% off and helps you stay connected this Christmas with 13 hours of battery life. Up to £300 cashback is also available on a range of top camera brands such as Canon, Sony and Fujifilm.
‘Why Wait’ prices are guaranteed, if the price changes on Black Friday, customers will be refunded the difference. *
Top Why Wait Deals 2018 include:
Product Details | Why Wait Deal Price | £ Saving |
£1,899.00 | £600 | |
£899.00 | £400 | |
£329.00 | £370 | |
£274.00 | £274 | |
£329.00 | £220 | |
£499.00 | £200 | |
£399.00 | £200 | |
£499.00 | £200 | |
£239.00 | £110 | |
£79.99 | £105 | |
£34.00 | £55.99 + 5 months ink | |
£25.00 | £25 | |
£299.00 | £22.98 |
Currys PC World is predicting the following top statistics for this year’s festive period:
Over Black Friday, the nation is expected to spend 198million minutes browsing the Currys PC World website; the equivalent of 378 years
44% of transactions are predicted to be made via mobile over the course of the Black Tag event with 46% expected to be on Black Friday alone
Currys PC World is expecting 37 orders a minute, or 0.6 orders every second are expected on average over the whole Black Tag event
Home delivery orders are expected to be at their highest ever as people opt for convenience during the festive rush
Black Friday in 2017 saw the highest volume of sales for televisions and this year Currys PC World expects another bumper Black Friday on large screen TVs
Windows PCs are predicted to sell one every six seconds during Black Friday week. On Black Friday itself, sales will be every two seconds, compared to every three seconds in 2016
Zeena Hill, Commercial Marketing Director, Dixons Carphone: “Black Friday remains a key calendar date for consumers. It’s fantastic to be able to offer both our loyal and new shoppers an opportunity to purchase amazing technology at great prices ahead of the worldwide rush on 23rd November.”
“We’re offering flexibility for our customers, with 7am store opening on Black Friday in 327 Currys PC World stores in preparation for the increase in transactions as seen in 2017. As Christmas is an expensive time of year, with parties, gifts and menus to prepare, we’re happy to bring amazing technology to everyone by helping shoppers spread the cost out if they opt for Your Plan payment options or our interest free credit option, ensuring everyone has a money-saving Black Friday and a Merry Christmas”.
Unbeatable deals can be found in store and online with a price promise from the retailer, promising to match or beat any prices from any other major retailer.
To match any budget and schedule, Currys PC World offers a great range of delivery prices and times, every day of the week with next-day delivery and free delivery available on selected products. Over the Christmas period, customers will be able to receive their order in time for the big day, when ordered before 22nd December 2018**.
- ENDS –
*Customers need to register online for this service at www.currys.co.uk/WhyWait within 14 days of purchase and we will let them know if the price has gone down on Black Friday and offer a refund on the difference.
** Subject to availability, terms and conditions apply.
For more information, please contact the Currys PC World press office:
M&C Saatchi Public Relations / curryspcworld@mcsaatchi.com / 0203 617 6602
About Dixons Carphone
Dixons Carphone plc is Europe's leading specialist electrical and telecommunications retailer and services company, employing over 42,000 people in nine countries. Focused on helping customers navigate the connected world, Dixons Carphone offers a comprehensive range of electrical and mobile products, connectivity and expert after-sales services from Team Knowhow.
Dixons Carphone's primary brands include Carphone Warehouse and Currys PC World in the UK & Ireland, Elkjøp, Elkjøp Phonehouse, Elgiganten, Elgiganten Phone House, Gigantti and Lefdal in the Nordic countries, Kotsovolos in Greece, and Dixons Travel in a number of UK airports as well as Dublin and Oslo. Our service brand is Team Knowhow in the UK, Ireland and the Nordics.
Business-to-business (B2B) services are provided through Currys PC World Business and Carphone Warehouse Business.